Repo Man- A structural, semiotic analysis

© 1986-2004 Mark McGothigan markmc3us@yahoo.com

 

PART I

Introduction

 

    "And I'm looking for a joke with a microscope"  [1]

            [theme song of REPO MAN]

 

     Alex Cox's deceptively complex movie about the Los Angeles underworld combines elements of the western, science fiction,detective, road film, teenage movie, and other genres in an effort to define the myth of American culture. The plot revolves around the search for a Chevy Malibu with a trunk full of dead aliens and Otto, the young punk who finally finds it.  Different factions, including the government, Leyla and the United Fruitcake  Outlet [U.F.O.], and the repo men, chase the Malibu to find the dead aliens before they decay into "mush." Repo men enter the picture when the government, as represented by Agent Rogers, offers a huge reward for the car. Otto is the young unemployed punk who is initiated into the bizarre world of the repo men.  The repo men Bud, Lite, Oly, and Miller as well as other assorted characters struggle to possess the Malibu and collect the reward.     

 

 Critics have misunderstood this film.  Whether they liked it or hated it, they could not understand the significance of the ending or the structure of the plot.  They seemed to think REPO MAN was a movie about punks.  REPO MAN has punks in it but they are no more important than any other characters.  For clues to the punk ethos, REPO MAN is the wrong place to look. The best they said  bout it is that it would be a surefire cult hit. [2]REPO MAN was said to be "senseless", "disorganized", and a "scuzzy  sci-fi nowhere."  [3]  The director/writer, Alex Cox was said not to have, "an ounce of control and precious few ideas." [4] One critic compared it to a hot-rod full of fast starts and crazy cornering, but still a junker. [5] Under the hood, he claims, it was a mess.

 

     Part of the problem stems from the way Hollywood critics look at movies.  They expect movies to have a beginning, a middle and an end.  Of course, REPO MAN has something of a beginning, middle, and end.  However, important themes in REPO MAN are hidden beneath the surface of conventional film elements.  The traditional plot structure and linear sequencing of this film are not as important as the relational structure between the various elements.  REPO MAN is a puzzle where the structure is like a

secret code. The key to this code is the relationships which can be found throughout the movie.  Many questions, particularly those dealing with Otto's behavior, the role of the Malibu, and the ideological standpoint of the film can be best explained by different types of structural analysis.  A structural analysis that untangles the complex relations  beneath the surface of the film will yield more information about what makes this film run than just popping the hood and kicking the tires.

 

      REPO MAN is ideally suited to a structural analysis because of its emphasis on form at every level.  Structuralism claims that the nature of every element in any given situation has no significance by itself, and in fact is determined by its relationship to all the other elements involved in that situation.  In short, the full significance of any entity or experience cannot be perceived unless and until it is integrated into the structure of which it forms a part. [6]

 

      REPO MAN depends on the interdependent relationship between structuralism and semiotics to make many of its points. The world of REPO MAN is not about facts, but signs about facts, which we ceaselessly encode and decode from system to system.  [7] Because of the subtle wordplay and copious amount of irony and parody, REPO MAN's extraordinarily complex signification limits the amount of semiotic analysis that is possible.  For example, the names of characters signify important relationships to each other.  The repo men are named after beers.  Otto is a pun on the word auto.  Lite and Leyla have much more in common than names that begin with L.  The secret Agents are named A,B,C,D, and E.   These letters as names suggest a relational structure that is more important than the characters themselves.  Unfortunately, a complete semiotic analysis would require a computer program, not a paper. Only the most interesting symbols can be discussed. Since the Malibu plays such an important role in the film, it will bear the brunt of semiotic analysis.  [8]      

 

    As a tool, structuralism can be used to explain the bewildering variety of the relationships in REPO MAN in organized steps.  The first step will examine the  role of the Malibu as a vehicle that powers the narrative structure of the film.  The second step will structurally examine how the characters influence Otto by underlining different facets of his personality.  The third step will go beyond the film itself to the intertextual world of genre and how the film uses structuralism to make its statement on American culture.

 

 

PART II

The Malibu and Narrative Structure

 

 

“I was riding on a concrete slab.

Down a river of a useless land.

It was such a wonderful day.

I heard a witch doctor say:

'I'll turn you into a toad stool” [9]

[theme song of REPO MAN]

 

The story of the Malibu begins in Los Alamos, New Mexico, in the very first sequence of the film.  The Malibu is presented as a target plotted on computerised grid zones.  We do not know that the target is a Malibu, or even a car.  Nor do we know that Agent Rogers is tracking it.

 

   Remarkably, the tracking sequence introduces all the themes in the movie abstractly, and sets the stage for the subsequent action without showing a figure or saying a word.  Los Alamos, birthplace of the atomic bomb, connotes the themes of science and death.  The hard-driving Secret-Agent-Man style score that seems to reverberate in the brain suggests danger and escape.  The object's westward travel suggests the historic westward migration of the U.S. and all the American mythology that this history connotes. Some of these many connotations include: A sense of destiny, danger, excitement, a new beginning, escape, and violence. Violence is underscored by the repetition of the name of the town: Two Guns.

 

  The composition of the opening subtly suggests a structuralist approach to the movie.  The scene is entirely indexical, suggesting a blueprint or a map.  The viewer is forewarned to perceive this movie as a map to negotiate the town signs and interchanges, and as a blueprint to construct a complex reality.  The mechanical model is reinforced by the green radar screen lines on the black background.  The viewer needs the perception of radar to see through the smoggy atmosphere of the plot.

 

A viewer familiar with the southwest will note that the Malibu is forsaking the main artery, route 40, for the parallel but slower route 66.  Though Route 66 transverses the southwest, it has many connotations, in addition to westward travel.  A pop song says, "You can get your kicks on route 66"  Route 66 signifies the counterculture.  Like the TV show, Route 66 is off the beaten track. It also has negative connotations.  It was used as the victim's escape route in PSYCHO.  It is also a notorious speed trap. Parnell has his first encounter with the law there [or the law has its first encounter with Parnell].  And we have our first encounter with the story.

 

 The story seems to careen as aimlessly as the Malibu, and yet, like the Malibu, it drives relentlessly toward a  powerful conclusion.  All the loose ends are tied together in such a way that only the most careful structuring could sensibly conclude the film.   The diverse elements of characterization and plot conflicts are resolved in the final scene when all the elements converge but only Miller and Otto can take final possesion of the Malibu.  Miller must have a reason for choosing Otto to ride in the Malibu.  If he didn't, the ending wouldn't make sense. For the story to maintain continuity, Miller and Otto must have something in common.

 

    Miller and Otto share common insights about their environment. They are both aware that life is a multi layered, synchronic phenomena, not the narrow, diachronic world  of Oly, Bud and the rest.   Inherent in this insight is an awareness of the relational nature of the environment and its emphasis on form. The individual content doesn't matter.  Like the beers and generic food, all the brands are the same.  The form takes precedence over content.  Thus, they are really aware of their own version of structuralism that has striking parallels to the standard theories.  However,  Otto is skeptical of Miller's view

primarily because of his weird examples.  Otto says, "I don't read no books."   He asks Miller if he did a lot of acid "back in the hippie days".  Only in the finale does Otto make the associative connection between Miller and himself.  Unlike Miller, Otto's structuralist impulse is embodied in actions, not words.

 

 In his monologue, Miller parodies all the fundamental principles of structuralism.  He explains his philosophy to Otto while burning trash at the repo lot.  This monologue sets up the philosophical foundation for the entire film.  It is also an integral part of the film. It sets up the kindred spirit the two seemingly different characters share, so that in the finale, they can share the Malibu.

 

  Miller's monologue appears warped in one sense because he uses structuralism to explain structuralism without knowing it.  Miller unwittingly uses the structuralist homology of Claude Levi-Strauss's non-literate bricoleur to paraphrase fundamental structural theories  so that he can understand them.  Miller is not a semiotician, but he does get the point across, though a little obtusely, for those who are willing to listen.  Like the  witch doctor in the title song, he constructs totemic examples whereby nature and culture are caused to mirror each other. [10]      Hawkes calls feelings like Miller's intuition "the structuralist impulse". Hawkes says: The structuralist impulse

can be seen to probe like an X-ray beyond apparently independently existing concrete objects, beyond an 'item centered world' [or 'phonetic' one] into a 'relational' [or 'phonemic'] one. [11]

 

   Miller's speech can be broken down into lexical units.  By examining each unit separately, we can reconstruct a tangled chain of structuralist theory.  Here his monologue is reproduced in its entirety.  While stuffing a giant velvet sombrero into the

flames, Miller says: 

 

 They don't realize that there's like a lattice of

coincidence that lays on top of everything.

I'll give you an example.  Show you what I mean.  Suppose

you were thinking about a plate of shrimp.  Suddenly,

someone will say 'plate' or 'shrimp' or 'plate of shrimp'.

No explanation.  No point in looking for one either.  It's

all part of the cosmic unconsciousness.

 

    I'll give you another instance.  You know how everyone

is into weirdness these days?  Books in all the supermarkets

about the Bermuda Triangle, UFOs, how the Mayans invented

television? Well, the way I see it, it's exactly the same.

There ain't no difference between a flying saucer and a time

machine. People get hung up on specifics and miss out on

seeing the whole thing.

 

  Take South America, for example.  In South America,

thousands of people go missing every year.  Nobody knows

where they go. They just, like, disappear.  But if you think

about it for a minute you realize something.  There had to

be a time when there was no people.  Right?  Well, where did

all these people come from?  I'll tell you where.  The

future. Where did all these people disappear to--Hmmm?"

 

   "The Past?"  Otto replies.

 

   "That's right!  And how did they get there?  Flying

saucers.  Which are really--Yeah you got it--TIME MACHINES!!

I think a lot about this kind of stuff.  I do my best

thinking on the bus.  That's how come I don't drive.  I

don't want to learn how to drive.  The more you drive, the

less intelligent you are.

 

 

 

This monologue sets up the structural foundation for the entire film.  In the first unit, Miller says:  "They don't realize that there's like a lattice of coincidence that lays on top of everything.  In this unit, Miller unwittingly explains the general, Saussureian, concept of langue and parole.  Miller understands langue as the "cosmic unconsciousness" that gives the specific parole its role in the "lattice of coincidence". The "lattice of coincidence" is the structural foundation that permeates the movie.  Throughout the monologue, Miller places strong emphasis on the relational structure of his examples.

 

For the reader unfamiliar with Saussuere, it might help to say that Miller means Langue when he says that everything is part of the 'cosmic unconsciousness'.  But his example is like saying that determinism is best defined by the phrase: You can't fight city hall.  The elements are there, but paraphrasing can not constitute a comprehensive definition.  Miller means that all things are relational by rejecting an item centered reality, but the only way he can communicate his ideas is to encode analogous examples culled from the Weekly World News.

 

  In the second unit, he uses an example to illustrate his shift from an item centered reality.  He says, "I'll give you an example... Suppose you were thinking about a plate of shrimp. Suddenly, someone will say 'plate' or 'shrimp' or 'plate of shrimp'.  No explanation.  No point in looking for one either. Ironically, of course, there is a point and an explanation which Miller subsequently explains.  He relates it to the cosmic unconsciousness or structural relationships.  The structural relationships can be further refined by a semiotic analysis.

 

Barthes says: Semiology is a science of forms since it studies significations apart from their content."  [12]  The sign on the wall is funny for precisly this reason.  The plate of shrimp is studied as a signification apart from its content.  It is no longer item centered.  The film gives the plate of shrimp relational meaning in an extremely  subtle way.  An actual wooden sign that advertises "PLATE OF SHRIMP" hangs on the wall of a hamburger stand where the Rodriguez brothers buy Cokes while their car, the Malibu, is being stolen. Miller's point about the "lattice of coincidence" is proved.  The Rodriguez brothers do not notice the sign, but the viewer weighs it with the definite signified of Miller's plate of shrimp example.   The material signifier is not a plate of food as it would normally be. It is a sign of a plate of food. The film utilizes another sophisticated wordplay. The signifier is the sign. The film parodies semiotics as it parodies everything else.

 

Miller then equates time machines with flying saucers.  In the third unit he says:   Well, the way I see it, it's exactly the same.  There ain't no difference between a flying saucer and a time machine.  People get hung up on specifics and miss out on seeing the whole thing. Miller seems to be speaking in metaphorical terms but these terms also have a structural analog in the myth theory of Claude Levi-Strauss.  Levi-Strauss sees myth as a form of language that connects man throughout the ages.

 

Perhaps, Miller is refering to trans-historical entities whose forms give information above and beyond any content. [13]  Levi-Strauss calls these entities "machines for the supression of time". These "time machines" do not transport people into the future and flying saucers did not cause people to exist in the first place.  But Miller's time machines work within the same structure as Levi-Strauss's examples of myth and music, serving as LINKS to the past and future because of their form.

 

Why Miller's speech has structural underpinnings can be explained in two ways.  A complicated speech such as this needs an obscure theory to serve as a model. Without a model, the speech might be mindless chatter that would quickly lose the viewer's attention.  But the speech might also be part of the joke on the viewer by subtly incorporating the entire movie's underpinnings into this speech to see if the viewer gets the joke.  Considering the dialectical sophistication of the movie, a joke integrated into the structure of the movie is not so far fetched.

 

Another example of a joke incorporated into the plot is the grinning grill of the Malibu.  The arrival of the Malibu is heralded by Parnell putting it through a car wash. This scene parodies the final scene in Psycho which shows the grill of an old car being pulled out of another "car wash", a lake.  Both grills look like they are grinning at the audience.  The joke seems to be on the viewer.   Most transitions in the narrative are denoted by shots of the moving Malibu.  When the Malibu arrives in LA, the elements are ready to interact with each other and form new connections.

 

 Miller, in his monologue, gives Otto a way to understand the bizarre world of the repo men.  Otto then uses Miller's perspective to sort out the idiosyncracsys of the lattice of coincidence. Once Otto applies this knowledge to the relationships in his own life, he can discriminate better between what he considers "bullshit" and truth.  The main narrative

imbroglio centers on Otto's trek through the maze of relations which leads him to the Malibu.  Otto's search for meaning in the repo world parallels the films search for meaning in American cultural mythology.

 

The narrative can be divided into three parts.  In the first part, the characters are introduced and developed, especially Otto and Bud.  Otto is befriended by Bud, Lite, and Miller who each give him their perspective on life in separate monologues.

The three monologues and the choice Otto must make between the three, illustrate the rigid structure of this movie.  Otto, of course, chooses Miller's version.  He then begins a new life as a repo man. He rejects his old punk gang, who in turn, reject him

for being "square". He meets Leyla and learns about the Malibu. By the time the Malibu veers into Kevin's car wash in LA, Otto has a new career, a new girlfriend, and has made the transition from a young punk into a parody of a yuppie.  He is a pretty sleazy yuppie, however.  He drives a flashy Eldorado instead of a BMW.

 

   The second part develops the search for the Malibu and, in turn, the myth of American culture.  This part seems slightly tattered because of the random juxtapositioning of the narrative sequences.  Plot sequences are chopped up and shuffled around with a whirlwind like haphazardness.  For example: The scene of Otto repoing a car with Lite and getting shot at is followed by the call from Parnell to Leyla and her abduction, which is followed by a discussion by the repo men about John Wayne's sexual preference.

 

  The editing is confusing in order to exacerbate the whirlwind atmosphere.  It could also be seen as an "open" work or work in progress which views discontinuity as a verifiable pattern of events. [14]  The narrative structure is careless in the sense that it lacks syntagmatic continuity.  In REPO MAN, many things are happening at once, in a synchronic dimension.  Of course, the film can only show one image at a time, therefore, the editing must show that the order in which the scenes are shown becomes less important.  Thus, the syntagmatic confusion is somewhat misleading.

 

  Though this film is a low budget production,  the editing is carefully structured throughout.  Conflicts develop.  Hints are dropped.  Tension builds.  Characters interact. The pace never slows.  Though the rapid development becomes insanely complicated,  several logical plot developments advance coherently. Breifly, the Malibu has become the apple of everyone's eye because of the twenty thousand dollar reward offered by Agent Rogers.  As soon as the Malibu reaches LA, the Rodriguez brothers steal it. It rapidly changes hands from the Rodriguez brothers to Debbie, then back to Parnell, then Otto, then Bud, and marking the third and final section, Bud drives the Malibu to the repo yard where the different characters compete for possesion of the Malibu.

 

The Malibu is, however, more important as a sign than as a signifier. As a mere signifier, the car is a worthless '64 Chevy Malibu.  In fact, two different cars represent the first order signifier in the film.  Two models of '64 Chevy Malibus are used. The choice of a nondescript car specifically highlights the weight of the signifieds.  The second order signified of twenty thousand dollars connotes a sign of the power of each character to control their lives and idenities with the money.  It is also a sign of alienation, but this meaning has less  significance to the narrative than to the movie's statement on American

mythology, which will be discussed later.

 

 Surrounded by the myth of power, the Malibu is the polysemic hub of the characters' conflicting connotations of power.  The conflicting signifieds of power can be divided into Pierce's trichotomy of iconic, indexical, and symbolic.  As an icon, the Malibu is a repo car.  Oly reminds Agent Rogers of this when, in the final scene, he serves the papers and tries to collect the reward money, offering her a beer in his triumph.  Agent Rogers, on the other hand, percieves the Malibu as an indexical sign of the dead aliens.  Her incomprehension of Oly's perception of the Malibu causes her to bark, "No beer is needed here!" as  she signals her Agents A,B,C,D,and E to beat up Oly.  Bud sees the Malibu as a symbol, but much more than a symbol of twenty thousand dollars.  When Bud says, "Only an asshole gets killed for a car," he means he is not willing to die for the signifier [the car] or the signified twenty thousand dollars, but only the sign of financial independence.   To him the Malibu is a symbol of freedom to go "indy" and start his own independent repo yard. For Bud, the Malibu is a symbol of the chance to have control over his life and acheive success in the traditional American way of having money.

 

 The development of the Malibu as a vehicle of power reaches its logical conclusion in the final scene as all the competeing cultural elements try to take control of it.  Otto and Miller are the only ones that break the force field because they can perceive the multi-dimensional nature of the Malibu and the world.  The third and final sequence also ties up all the loose ends in the narrative so neatly that the plot seems to bend back in on itself.  This viewpoint is contrary to many critics who see the plot as a hopelessly tangled mess.  A structural analysis shows that this is not the case.  By perceiving the Malibu as a polysemic vehicle and the characters as competing  cultural elements, a framework is established for a statement on the myth of American culture.

 

PART III

Otto And His Parts

 

 

 "I was a teenage dinosaur.  Stoned and obsolete.

  I didn't get fucked and I didn't get kissed. 

  I got so fucking pissed. 

  Using my head for an ash tray.

  Now I'll tell you what I am.

  I'm a Repo Man" [15]

[theme song of REPO MAN] 

 

    Otto takes the ride in the Malibu because he sees his world as relational and structures it into cultural units to make the relations between them intelligible.  He tries to evaluate each character, not only from what they say and do, but how they fit into  the overall structure of his society.   In his application of Miller's multi-dimensional world, Otto is not narrowminded, he is  adaptable.  He sees the necessity to maintain his distance from the circus which surrounds him. Thus, he treats all the characters as  wooden archetypes. However, each character should be analyzed because each, in turn, forms a part of the maturity process Otto  undergoes as he wanders through the maze.  Otto undergoes this appraisal of his relations to the other characters in preparation for  his ride in the Malibu.  The process also determines his final role as the hero.

 

In the film, Otto is the multifaceted, polysemic hub  of binary oppositional characters.  Because the constant parodying fills the film with contrasts between opposites, the various  elements of characterization and their relationship to Otto can be  illustrated by binary oppositional relationships.   When Miller burns trash he contrasts, for instance, the junkyard atmosphere with lofty philosophical pronouncements.  In characterization, binary opposition functions like a foil.

 

  Otto actually parodies heroism and maturity.  He isn't very heroic [except for rescuing  Marlene], nor does he undergo any particular rite of passage, yet he succeeds by sorting out his world and riding in the Malibu.  The  rash burning scene parodies philosophical discourse and religious dogma, and  Miller parodies a prophet. Otto, in turn, functions as Miller's acolyte. He treats Otto as an unenlightened, but kindred spirit.

 

  Leyla is contrasted in several ways.  Obviously, she is Otto's sexual opposite.  They have a brief, but "intense" relationship.  She also becomes his rival for the final ride in the Malibu.   he will stop at nothing to get it too.  She betrays her boyfriend [Otto] and subjects him to torture.  When he rejects her she becomes  indictive and "glad" she tortured him.

 

   The name Leyla is a play on words with two meanings.  "Layla" wants to get laid.  Otto's  sexual advances repulse but also attract Leyla. She would like to fool around but she also has a mission. During Otto's advances in  the U.F.O. inner sanctum, her boss says, "Lila, we're having a cell metting in a few minutes." "Lila" is a liar.  Leyla becomes a liar  hen she tells Otto, "Your job's different than mine."   Because both are trying to repo the Malibu for their own gain, Otto rejects her duplicity.

 

  Leyla has interesting binary oppositional relationships of her own.  When Leyla enters an expedient alliance with  agent Rogers, she becomes Otto's rival and enemy.  Agent Rogers is the female equivalent of Big Brother.  She is Big Sister.  Leyla  is the binary opposite, Little Sister, a role she resembles in appearance.  She wears cute little girl clothes and speaks in a little girl voice full of cute expressions, even when she tortures prisoners.  She often seems like a little girl trying very hard to act like adults who, in her view, are manipulative and cruel. She is naive and innocent under a mature facade.

 

Lite is also contrasted in several ways.  Light and dark are one of the two most fundamental binary oppositions.  Lite is black.  But the real irony of Lite is that he is always in the dark.  During his monologue, while rambling on about his

worldly-wise ways, he inadvertantly throws wrapped presents filled with cash onto the freeway.  He is in the dark in the sense that he has blinders on.  Otto's sunglasses signify Lite's blindness. Lite doesn't look beneath the surface to find out the truth.

 

   Lite is a mental "lite" weight.  Though he is streetwise, he is pretty dim. When he tells Otto of his ploy to repo Mrs. Magruder's car with the rat trick, he says, "It never fails."   In spite of his street smarts, he is almost always wrong. Otto ends up maced. He runs into trouble because his view is so one dimensional.  He says, "I'll kill anyone who crosses me." Otto's use of silly sunglasses to contrast Lite's blindness [and also parody it] shows him to be a superior character who is just as aware of relational meaning as Miller. In more subtle ways, such as this, Otto proves his worthiness to ride in the Malibu by rejecting Lite's ignorance.

 

Lite and Leyla are bookends to Otto.  Besides the fact that their names both begin with L, they are two opposites he must reject.  These opposites are ignorance and naivite and the resulting extremes of sexual manipulation and violence.  Leyla is the other half of Otto's male/female binary opposition, and Lite is the other half of Otto's light/dark binary opposition. In the final scene, Light and Leyla are next to Otto when Miller beckons him to the Malibu.  Leyla says, "What about our relationship?" Otto says, "Fuck that."

 

Otto plays less complex binary oppositional roles with the rest of the characters like Oly who is a simpler character.  Oly  tells farmer's daughter jokes.  But one of his jokes hints at the entire structure of the movie.  When Oly is introduced to Otto he says, "Otto! Otto Parts?"  The pun on "Otto" is a hint about the relationship of autos to people and the parts that are binary oppositional parts that Otto [Auto] is part of.  The joke is too stupid to be funny otherwise.  Otto also plays the parts as an actor in a movie.  He has the ability to play many of them and remain detatched.  Oly, however, sees Otto as an employee and a

source of income. He says, "Keep making me money kid."  Otto says "Fuck you," to Oly's greed.

 

Kevin is the village idiot. [16]  Though he is portrayed as a punk he is "just a another white kid from the suburbs."  As one of the "ordinary people" Bud despises, he is an archetypical nerd. Bud says, "Ordinary people. I hate 'em. You see, ordinary people spend all their time getting themselves out of tense situations. A repo man spends all his time getting into tense situations." In the film, ordinary people are always yelling and screaming over stupid things.  Kevin is one of the ordinary people who is always arguing with somebody.  Presumably, his arguments land him in the hospital.  Kevin's "ordinaryness" makes him the one person who is lower than Otto on the totem pole to start with.  Otto rejects Kevin's immaturity with his customary send-off.

 

 Kevin contrasts Otto's maturity while the rest of his gang contrast his immaturity.  Later developments show that Otto does not contrast the gang because of his immaturity, but because the gang represents extremes he rejects.  Otto's cynicism does not compare to Debbie's callousness, Duke's brutal menace, or Archie's psychotic posturing.  All three are a parody of the iconoclastic Clockwork Orange droogs who terrorize society.

Otto's old buddies suggest the futility of A CLOCKWORK ORANGE as a role model.  They act more like the Three Stooges than the Baader-Meinhof gang. 

 

Archie tells Parnell, "I kill people like you everyday!"  This does not phase Parnell, who is half dead already.  J. Frank Parnell is primarily a ghost figure.  He is a peripheral character, though he haunts the entire movie.  His weak mental condition is probably due to an unhealthy mix of radiation poisoning, moral guilt, and a lobotomy.  After his monologue, his only important scene, he dies and his body is consumed by a flamethrower.  Parnell is the last character Otto meets.  His last words are, "The two hemispheres are fundamentally at odds."  This vague reference could hint at the brain, the cosmic unconciousness, the globe, or the binary oppositional relationships throughout the movie.  His sunglasses have one lens missing.  This odd effect also seems to hint at the binary oppositions of light and dark which also haunt the movie.  Perhaps, that is the best way to perceive things in a crazy world.

 

The primary and most complex binary opposition is Bud.  Bud's old, working class ethic of success in business echoes Willy Loman's in DEATH OF A SALESMAN.  His story could be seen as a parody of Death of a Salesman, probably titled Death of a Repo Man. Both have their roots in the American dream.  The salesman sells you the American dream and the repo man takes it away from you when you can't pay your bills.  This is why Bud reveres credit as a "sacred trust."  Though he makes his living on the dark side of the American dream, where the American dream is concerned, Bud is an old fashioned idealist.   Despite his apparent cynicism. He firmly upholds the "Repo code."  Bud's theme music is old 1950's swing.  Bud has the same dream of Willy to make twenty thousand dollars and retire rich.  He says, "Eleven years of repoing and all I have is shit."  Willy crashes his car for twenty thousand dollars of life insurance money with the same grim determination Bud gets himself killed for a twenty thousand dollar reward even though Bud says, "Only an asshole gets killed for a car."  Both deaths are connected with  a car, the symbol of the American dream.

 

  Part of Bud's blindness is that he cannot distinguish between oppositions.  He says, "Night, day, don't mean shit.  During the early sequence when Bud shows Otto the ropes, they drive around and talk in the car.  In the background, day and night change with each different shot.   For Bud time is compressed and meaningless.  In his speed frenzy, he is so obsessed he can not realize the passage of time.  Otto realizes the darker side of Bud when Bud pulls a gun on him while sitting in the Malibu.  Bud violated his own repo code of not packing a piece and getting killed for a car.

 

   Otto contrasts stability and awareness while Bud seems to be losing his mind.  Much like Willy Loman, Bud also babbles a lot in public.  But he doesn't rave about his boys playing football, he raves about "those Rodriguez boys".  Bud is pessimistic because he sees his ideals slowly eroding away in himself and his society.  During an argument about credit, Bud screams, "You think they pay their bills in Russia?" Bud's dementia becomes too much for Otto, as Willy's does for Biff. Otto replies, "They don't have bills in Russia. Everything is free!"  Otto is the new order of the cynical pessimist. Though Otto is relatively cynical, he contrasts Bud's obsessive, almost manical pessimism the same way Biff rejected Willy's obsessive optimism.  Like Biff, Otto rejects the American dream as nonsense.   Biff  resembles an alienated punk like Otto.  Biff said Willy "had all the wrong dreams," even though both had no place to go.

 

   Otto can bring out the good side of Bud as well.  Bud shows Otto the ropes.  He is Otto's mentor and friend.  He approaches a benvolent father when he says, "What's the matter, not happy in your job? I don't feel like we're communicating anymore." Bud's sarcasm cannot mask his disappointment in himself and his care for Otto.  They both love life in the fast lane with car chases and both kinds of speed.  Bud tells Otto important facts just like Miller.  He has some idea of complex relationships, but he never sees the big picture.   He is narrowminded and dogmatic like the rest of the repomen.  Finally, Otto must reject his obsession.

 

Each character can be treated as a cultural unit because they are not realistic characters.  They are archetypes that represent the values inherent in their binary oppositions.  Bud is the American dream, Miller the philosopher, Leyla represents sexual manipulation, Lite violence, Oly greed, and so the structure resembles a medieval morality play.  Except for

Miller, the characters are allegorical to values inherent in American culture which Otto must reject, while Otto is a sort of Everyman who must attain salvation by rejecting these flaws before he can ascend in a Chevrolet.  All of the characters fit into the narrative by way of genre which makes them easily identifiable as archetypes of the fundamental binary oppositions of the American dream. 

 

PART IV

Genre and Culture

    "A page out of a comic book.

     A chicken hangin' on a hook.

     A reverie, a babbling brook.

     A sermonette, a TV cook.

     Shaking the hand that your baking.

     A suicidal certain look."  [17]

                [theme song of REPO MAN]

 

 

     REPO MAN is clearly a genre oriented movie.  Each scene can be categorized into one or more of the following genres:  The western, the science-fiction genre, the detective genre, the teenage movie, the road film, and the television genre.  Each one of these genres illustrates one of the cultural themes that T. K. Tseung describes as part of American cultural mythology:

 

     Every culture embodies a cluster of ideals.  Contemporary  American culture, for example, embodies such diverse ideals  as the total freedom of individuals, their equality, the  removal of all repressions and restraints, the instant  gratification of needs and wants, and the glorification of  youth and power.  These culture-bound ideals may be called cultural themes in analogy to musical or literary themes.      [18]

 

     Each genre in REPO MAN illustrates a particular cultural theme that defines contemporary American culture through parody. Each particular cultural element that comprises the larger cultural theme is also parodied.  The parodies of the cultural elements are often the jokes in the movie.  In the Western genre, the repo men wear bogus "sheriffs" hats when they beat up citizens with baseball bats. In the sci-fi genre, the aliens look like sausage. In the detective genre, evil agents wear mirror aviator sunglasses.  In the teenage film, Otto's parents don't understand him because they are too stoned. In the road film, a black ska band, the Untouchables, cruise the streets on tiny motor scooters to the anthem, "Born to be Wild". Television is parodied by the TV preacher who says, "I do want your money, because God wants your money!"  Not only is each genre parodied, but each cultural theme is also parodied along with the genre.    

 

 The western genre has the most fully developed connection with American cultural mythology.  Encompassing the cultural elements of the Repo code, the initial scene of the cop looking in the trunk, the violent gunplay, the machismo of many characters, particularly Plettchner, the car as a companion [the horse], the bleak western landscape which is transposed into the bleak urban landscape, and of course, John Wayne, this genre  is also the most extensivly parodied in the film.     

 

The repo code [don't carry a gun, don't damage a car] is a parody of the venerable western code of honor and justice idealized in Zane Grey's CODE OF THE WEST.  [19]  The convenience store shootout is a parody of the western saloon shootout primarily because of the reversal of the hero.  In the western shootout, the hero is the best shot.  Otto doesn't even have a gun.  The tradition of swaggering into the saloon for a shot of Red-eye after hitching up the horses has been replaced by parking in front of the Circle K and buying a six pack.  [20]  The six gun has been replaced by the six pack as an icon of virility. Lite says, "Blanks get the job done too."  The cop's sudden demise at the start of the film suggests the breakdown of order so important to the west.  In contrast to the west, no posse is formed, nobody cares.   Agent Rogers, the symbol of a very different kind of order, says, "People just explode."  The repo code of justice has no place in her world.     

 

Some of the western generic elements seem to overlap with the detective generic elements because of iconographical substitution.  The cop at the beginning seems modern, but he and his motorcycle have more in common with the cowboy and his horse in the old west than with the modern detective.  The shootout scene in the convenience store seems a modern occurrence but it too has more connections with the old west.  The manichean division between good guys and bad guys is essential to both. Lite parodies this dichotomy in both genres when he says, "they're not scumbags, they're car theives just like us." Television shows such as THE WILD WILD WEST and MCLOUD help blur the distinction between the two genres.     

 

Plettchner, the "rent a cop" is a sad parody of an "Urban" cowboy.  Miller destroys his idol, John Wayne by calling him "a fag".   Everybody says "shut up" to Plettchner.  He rents his honor to a cheap repo yard where he can do his knitting.  He is never respected as the man he thinks he is.  His only retort is, "Don't you say 'shut up' to me.  You haven't earned the rights yet.  I fought in two world wars.... I was killing people while you were still swimming around in your father's balls!"     

 

The old west portrayed a dream of total freedom for the individual.  This was symbolized by the brave, lonely cowboy riding his faithful companion through magnificent, but desolate scenery.  In REPO MAN, the dream has become a nightmare. Plettchner is an idiot.   People keep bumping into one another. Troublesome, noisy cars surround the characters.  The scenery is still desolate, but the man made desolation of skid row prevails.      The freedom of the individual is parodied by this portrayal of the western genre.  Often, the freedom of the individual becomes so restricted that it results in the antithesis of death. Bud is an example of this when he is shot by the Agent's helicopter.  His last words are, "I'd rather die on my feet than live on my knees!"    

 

 The sci-fi genre seems far removed from the western genre, but in REPO MAN, it seems to fit in very well.  Just as the western genre transports us into the past, the sci-fi genre transports us into the future.  Miller's time machine is at work throughout this movie.  The sci-fi genre is the most directly parodied, encompassing J. Frank Parnell and Diaretix [The Science of Matter over Mind], the hail of ice cubes,  the aliens in the trunk, and Agent Rogers and her metal hand.     

 

Diaretix is a parody of the strange LA originated religious cult of Dianetics.  J. Frank Parnell is a direct parody of L. Ron Hubbard.  Again, another wordplay with names arises.  L. Ron Hubbard is also an American science fiction writer and inventor of the Church of Scientology which practices Dianetics. Dianetics is both a religion and a science.  The element of faith required for them is a subtheme in REPO MAN.  Both make extravagant promises that often fall short to be everything to everybody.  Walter Winchell [21] compares Dianetics to the invention of fire, or the wheel.  [22]  The point is, of course, that REPO MAN undermines any type of belief that requires faith, be it science, religion or the repo code. Dianetics shows that the weird ideas in REPO MAN are not as far out as we might like to think.  They have their roots in the cultural elements of real life.     

 

The hail of ice cubes belongs in this genre as a salute to the cheap special effects of '50s Sci-Fi saturday afternoon specials such as THEM which also began in Los Alamos, New Mexico. THEM, which featured giant mutated ants that ate trailer parks, offered the same superstitous view of the scientist as a god that prompted L. Ron Hubbard, a science fiction writer himself, to develop Dianetics in the early fifties.      No science fiction movie would be complete without aliens. The fact that they are locked in a trunk throughout the movie and we never see them does not detract from their importance. Partly, this cheats us out of the expectation of seeing cute, Rambaldi designed aliens and spaceships that look like opera-house chandeliers.  But also, in a semiotic sense, we are all aliens driving around in cars. Monsters are not aliens, people are.  Barthes speaks of roses used to signify his passion. He calls them his "passionified roses" [23]  In the case of the Malibu, we have an "alienated car".  The activity of driving saps our rational thought processes.  We become alienated when we are enclosed in metal and glass which separate us from the world. The same thing happened to Travis Bickle in Taxi Driver.  He drove himself crazy.  Bud does the same thing with speed and all night repo jaunts.  Parnell's condition is proof that neither physical driving nor mental driving are healthy. Miller states: "I do my best thinking on the bus."     

 

Agent Rogers plays the role of the dehumanizing menace that awaits us in the future.   Her metal hand and cold composure suggest that she is not quite human.  In another example of wordplay, she is an automaton. She is more of an "auto" than Otto, who tries to remain human.  Her mechanical nature is also representative of our government. She is a parody of the Bionic Woman who meets Big Brother.  Her governmental role is further developed in the detective genre.     

 

 The science fiction genre in REPO MAN parodies the cultural theme of the instant gratification of easy, simple solutions to complex problems in American society.  These solutions have only one drawback-- they don't work.  Science fiction, like any simple solution when taken too far, leads to illusion and madness.     

 

The detective genre is distinguished by a different motive for catching the Malibu.  Despite the cultural elements of Agent Rogers as a government agent, the Agents A,B,C,D, and E, the use of torture for interrogation and punishment, and the conflict between freedom and power, the haphazard system of law and order lets Archie and his gang free to "do" all the crimes they want. These cultural elements parody police shows, like C.H.I.P.s and DRAGNET which always show the motto of the L.A.P.D., "To Serve and Protect."      Archie parodies this genre by his "Untouchable" style dying act where he blames his life of crime on society.  But the real implications of the detective genre lie not in the detective, but in the more sophisticated law enforcement officer, the Agent. The Agents are after much more than small time hoods.     

 

In the detective genre, the aliens in the trunk might be a pun on illegal Mexican aliens who try to cross the border in the trunks of cars in order to escape oppression and poverty. [24] The double meaning of the aliens illustrates the movie's multiple layers of meaning and sophistication.  Thus, Agent Rogers and her men are super Immigration Agents. They want control of the aliens to prevent contamination of the U.S. by aliens.  They wear decontamination suits, possibly to protect their blond hair from racial impurities.  The echo of events south of the border rings throughout the movie,  Miller refers to it.   The TV news broadcasts clips from a Central American war while Otto reads the Weekly World News about "Aliens Land Soon." A radio broadcast says, "Don't let strange creatures into your house.  You don't know what they might bring in."  The band, Fear, sings, "Lets have a war! We could all use the money....We need the space!... Clean out this place!... It already started in the cities!... There'll be justice!"  The song, by "Coup d'Etat" ["The generalissimo smokes cigars.  Anyone he doesn't like, he shoots or puts behind bars....  Armies marching through the street, dressed real sharp, dressed real neat."]  [20] refers to instability in South America.  REPO MAN does not shirk from making serious social commentary, but it exhibits remarkable subtlety and restraint.     

 

The Agents A,B,C,D,and E illustrate the dehumanisation of even the oppressors.  Their uniformity suggests automations, but their humanity continually resurges.  They are more concerned with their appearance than their jobs. They should have integrity and strength, but they appear weak and self centered. If not for the prodding of Agent Rogers, the Agents A,B,C,D,and E might relax and study Diaretix, as they do in the finale. She says, "Get in there if you want to get paid!"      Agent Rogers is the efficient, super-secret Agent who combats this instability with the same methods that caused it in the first place.  She never lets morals get in the way of duty. She tells Otto, "No one is innocent."  Agent Rogers and the Agents A,B,C,D,and E represent a South American style of government that we like to think of as alien to our own. Torture is routine.  "Secret Agent Man" assumes a ominous connotation in the Spanish version of "Hombre Secreto." [26]  The reversal of political motives reminds us of the dangers inherent in the glorification of power. It can easily become a glorification of oppression.     

 

The teenage genre begins the narrative  and gets lost somewhere in the middle.  Encompassing Otto as a punk and rebel, the initial party scene at Kevin's house,  Otto's relation to his parents, parts of his relationship with Leyla, and the relation to his world as a youth, the cultural elements in this genre parody the wide eyed kid through Otto's cynical pessimism and insolence.  Otto starts as a punk and grows up. But when he grows up and rejects the assorted characters, he realizes that adults are even less equipped to handle life than he is.  He is the new generation of structurally aware characters who rely more on perception than bravado. Unlike Kevin, he is not "feeling Seven-up."     

 

As a youth Otto is an anti hero. He is a punk and a rebel. As a rebel he is also alienated, hence his name Otto [Auto] which also indicates his alienation.  Otto is also defensive. He thinks the world has gone mad like the song, "Institutionalized" in which the singer wonders, "How can you say I'm crazy when I went to your schools, your churches, your institutional learning facilites!?" [27] Archie parodies the urge to conform to these institutions when he asks Debbie to have his baby.  They are too far gone to return to the middle class life they rejected.

 

Archie is even further out on the periphery than Otto.       Otto is not a youthlike character in many ways.  He doesn't want to find himself.  He just wants to get by and make a living.  He gets fired, but he also gets revenge.  He gets rejected by his girlfriend, but he wins the respect of the exotic Marlene.  His parents don't understand him.  But instead of turning into a juvenile delinquent, he gets a job.  He rejects the wild life in order to survive.  He relies heavily on the plurifilmic "Rebel without a Cause" model. The lyrics from the title song refer to the "Rebel Without a Cause" symbol of 'The chicken hanging on a hook' when James Dean's old gang hung a chicken on James Dean's door as an insult and rejecting him for, as Archie says, "not hanging around, doing crimes with us anymore. Otto parodies the James Dean rejection by being one of the few characters in the film with perception. He is only a chicken to unenlightened characters. Otto is a parody of the American ideal of the glory of youth because he sees no glory in being young. He sees his old friends as irresponsible and immature.    

 

 The road film is the earthly version of the science fiction genre, the themes of travel and distance as a panecea are similar, though the magnitude is not.  Instead of towering spaceships, we have second hand cars.  Cars are fundementally earthbound vehicles in this movie, not etherial flying saucers until the end.  The cars are all cheap used car lot castoffs. The travel/road film genre is more subtle but underscores much of the action of the film, which takes place in cars.  The characters are Los Angeles motorheads who have sex, eat, sleep, die, and even ascend into heaven in cars.  Cars permeate the language and attitudes of the characters.  They constantly use cars as metaphors for other things.  Bud even says of the apocalypse, "When the shit comes down, I'll be heading north at 110 per." Cars are status symbols. "All the girls would turn the color of an avocado/ When he drove down the street in his Eldorado"  [28]  The familiar chase scene marks important turning points in the plot.        

 

 In America, the car is a symbol of the removal of all repressions and restraints.  It is freedom to come and go as one pleases.  The irony of the road film genre is that for all the driving done, no one really seems to get anywhere.  They all end up back at the repo lot.  REPO MAN is not a road movie that glorifies the open road like a Buick commercial, cars are cages that entrap people.  Driving them is rarely fun and usually tiring. Instead of connecting people with each other, cars usually isolate them.  Like the science fiction genre, the road genre also results in alienation.  The  LA freeway is nothing but a giant hamster wheel.  Only Miller and Otto can transcend the world of endless driving.  Miller does it by  bypassing the freeway.  Even without four wheel drive, the Malibu becomes an off-road vehicle.  It goes in the only direction left--up.  The freeway runs out in LA. There is no place left for it to go except the ocean or the sky. The dream that we can go anywhere also runs into immutable barriers in the twentieth century. Miller and Otto turn inward and enhance their awareness which enables them to selectively escape the humdrum city.  The force field of alienation immobilizes the unenlightened.    

 

 The television genre is an unconventional but important element in the composition of the film.  The first song Otto sings is TV Party. "Don't talk about anything else. We don't want to know! We're dedicated to all our favorite shows!!"  [29] As in "TV Party", beer and TV naturally go together.  Black Flag says, "We've got nothing better to do, than watch TV and have a couple brews."      Beer and TV anaesthetise the consumer.  Enough exposure to them takes away anyones ability to think for themselves.  Otto's parents became couch potatoes because of too much pot and television.  They were content to send bibles to El Salvador. Beer, of course makes you stoned.   Exposure to TV lobotomizes the viewer just as radiation lobotomizes Parnell.   In the extreme, it also lobotomizes the viewer's moral judgement, just as Parnell was "cured." The secret aim of television is to neutralize the viewer's critical capacity to choose products and, like zombies, make them buy anything they see in the commercials.      

 

Beer not only is an anesthetic itself, it is also a symbol of the mass media consumption that TV encourages. Oly, Bud, Lite, and Miller all have the names of beers.  They assumed these names to demonstrate the relationship of individual to a mass produced society.  They are so lobotomized that they completely identify with the structure of the consumer world. The repo men structure their relationship to establish homologies and analogies between the ordering of themselves and their anaesthetised society.  Levi-Strauss says: Concrete logic of this kind will, in its totemic mode, see no difficulty in postulating a logical equivalence between a society of natural species and a world of social  groups. " [30]  Beer is a sort of natural species for the repo men because it defines their values, mass production and anesthesia.  A man may think of himself as a beer [or bear in Levi-Strauss's case] because the analogy this invokes "is not between social groups or natural species [or a brand], but between the differences which manifest themselves on the level of groups on the one hand and on that of species on the other.... In other words, the man does not believe he is a bear, but the bear defines his standing and role in the community, analogously defined, as part of a pattern of 'oppositions'..." [31] The repo men say, in effect, "I am a beer"  to  define their role in television, mass production, beer and  as products of American cultural mythology.      

 

 Television is a common symbol of alienation. TV shows us an image of people and life that is artificial and detatched. Many displaced voices from various electronic sources form an almost constant sub-soundtrack that runs throughout the movie. By removing people from their humanity these voices underscore the TV like alienation in America.  Life seems to take on a surreal quality.  Voices fade in and out and often bear only a hint of their relationship to the movie.  The song lyrics are often heard this way.  Mr. Humphries is called on an intercom system in his store in the beginning of the supermarket scene before any characters are seen.  These voices are important as a technique to enhance the feeling of alienation.  REPO MAN is also a TV party because it relies on the techniques of TV and the viewer's familiarity with this genre just as the film relies on familiarity with the other genres. For example, Mr. Humphries, Otto's boss, is the familiar Mr. Whipple character. But, in Repo Man, Mr. Humphries' mean spirit is a parody of Mr Whipple's fatherly geniality.  Mr. Whipple would never throw an employee out of his store.     

 

 Television gives us an illusion of equality.  We feel equal when we all watch the same thing.  It also gives us an illusion of individual worth by telling us all about the good life we lead, while it tells us that we are all equal.  How equal can we be in America and still maintain our individuality if we are glued to the box all the time?  Eventually there must be some conflict between the individual and the mass produced brands he tries to structure his life after.   When Bud gets shot in the crucial convenience store shootout, he scatters the row of generic groceries.  In one shot, he shatters the myth of equality by dying on the floor with the brands he symbolizes.       

 

In REPO MAN, we are all equal when our critical judgement is destroyed by television and beer and we arrive at the lowest common denominator.  Equality then loses its value and becomes worthless because our individuality is also destroyed.  The generic items parody the equality that the Repo men think they represent.  The cans of beer are all equal, but equally faceless and the Repo men are only fooling themselves when they call each other different brands of beer. Inside is the same American beer that is internationally recognized to be the worst.  [31] Generic products are closely related to film genres as offshoots of the word Genus, or type. In REPO MAN, film genres are also reversed through parody to illustrate their connection to American cultural mythology.     

 

Tseung says, "thematic understanding of art and life has its roots in the matrix of cultural themes." [32]    REPO MAN uses each one of these cultural themes in each of the six genres to parody the myth of American culture.  What do they have in common? In the western genre, the total freedom of individuals is often fatal. In the sci-fi genre, instant gratification becomes madness.  In the detective genre, power corrupts and becomes oppression.  In the teenage movie genre, glorious youth becomes irresponsible. In the road film genre, the removal of repression and restraints leads takes you on a road to nowhere. In the wonderful world of television, the equality that makes it so appealing is a trap renders the individual  worthless.    

 

 Death, madness, oppression, irresponsibility, aimlessness and worthlessness are all elements of alienation.  Alienation can be seen as a meta-theme in REPO MAN.  Miller and Otto offer us a metaphoric way out by breaking the horizontal bond of the earth and flying into space on a vertical dimension.  They can do this only if they are aware that there even is a vertical dimension. Miller and Otto demonstrate their metaphorical awareness of the vertical dimension throughout the movie through their awareness of the vertical dimensions in the cosmic unconsciousness of language and characters.  By becoming intensely aware of the vertical dimension in the world around us, we begin to appreciate the subtle structure and the lattice of coincidence that makes the world tick.  We can see the future and the past and their relation to us.  When we do this we transcend our horizontal, earthly, spatial, item centered dimensions into vertical, temporal, relational dimensions in relativistic space.   

 

 

Conclusion

And Phibbus' car
Shall shine from far,
And make and mar
The foolish Fates.

[Midsummer Night's Dream ActI, sc2]

REPO MAN is set in an insane world where the only cures are the anesthetizing lobotomy of beer and TV, or Otto's rejection of all values in a search for new meaning in life. The primary binary opposition in this movie is this conflict between the numbness of most of the characters and the defamiliarization of Otto in his search for values. The pervasive numbness is caused by the anesthetizing effect of modern American culture, particularly TV and beer. Black Flag are aware of this in TV party. "I wouldn't be without my TV for a day, or even a minute! No need to use my brain anymore, there's nothing left in it!"

REPO MAN attempts to reverse that process, to defamiliarize American culture, which we, through years of habit, take for granted. The film heaps parodies on top of parodies that stratify into a coherent whole. By leaving no stone unturned, no cow sacred, the entire structure of the film becomes a self reflexive parody. The parodies force us to rethink a new reality. The complete reversal of every element of our culture in Repo Man tears us from our moorings and forces us to generate a heightened awareness. This intense awareness that Miller and Otto have forces them to restructure their ordinary perception of item centered 'reality' and see the relational world. 

When Miller says the last line of the film, "A Repo Man is always intense." he means a Repo Man is always intensely aware of the world, instead of numb recognition of it. The only way to become aware of the world around us is through alienation. This type of alienation does not dehumanize us, it makes us more human. This form of alienation stems from the Brechtian notion of alienation, which is closer to the original Russian Formalist notion of "Ostranenie" or "making strange" [33] as opposed to the movie's use of alienation as a synonym for dehumanization. It is actually defamiliarization. The concepts are so new that a real word has not yet entered the general vocabulary. For, example, punks who try to 'make strange' through their hair, clothes, music, and nihlist philosophy are the logical fulfillment of this early 20th century notion. [And they thought they were being original] Otto, as a punk, symbolizes this type of defamiliarization. In a way, punks make themselves into art. According to Shklovsky, the essential function of poetic art is to counteract the process of habituation encouraged by routine everyday modes of perception. [34] Punks wear weird clothes and haircuts to shock people into rethinking the way they look at themselves. 

But the anaesthetic quality of everyday life has enormous staying power. It abhors a vacuum and constantly seeks to "institutionalize" every new thing that comes along through the everyday process of habituation. The song "Institutionalized", [35] describes the plight of a young man who thinks he is original, but his parents want him to conform to these institutions by putting him in an "institution." For Otto, the only way out is the break the rules of the institutions that formed him by counteracting the everyday process of habituation. This is why Otto rejects almost everything. He sees society as completely institutionalized with no place for him, so he rearranges his values to a more adaptable system. Just as Otto rejects these values, the movie itself rejects traditional conventions, such as continuity and genre. 

Miller and Otto counteract the process of habituation by thinking in terms of vertical relationships rather than horizontal ones. Miller gives his speech in associative, metaphoric, and synchronic relational dimensions rather than Bud and most of the other characters' metanomic, syntagmatic, and diachronic, item centered dimensions. The other characters cannot percieve of the more complex synchronic dimension Miller and Otto rely on to fly the Malibu which rises on a vertical axis. The fundemental contrast between these two dimensions has parallels on every level of the movie. The movie is also structured vertically. The metaphoric dimension in REPO MAN suggests that it is a movie about language. The word plays and use of language are carefully worked out in the structural application of the film far beyond the appearance of cleverness. Language is not mere embroidery, but a way of knowing and coping with life. After all, language is the process that most humanizes us. 

The associative dimension is readily apparent in the songs. The song have little direct meaning in the movie, and are often easily overlooked, but they form an integral part of the structure of the movie through association. The lyrics of the REPO MAN song do make sense if not taken too literally. Combined as a whole, they form a metaphoric image of the movie's statement on cultural mythology. One critic said, "For the real thing see SUBURBIA." [35] SUBURBIA is often compared to REPO MAN as a companion film. Both share the same theme of alienation. In SUBURBIA, The characters brand the initials "T/R" onto their arms. "T/R" means totally rejected. No attempt at subtlety here. The rejection of the "white kids from the suburbs" in SUBURBIA has the same essential elements of the alienation of Otto in REPO MAN. The message is similar but the method is different. 

In REPO MAN, alienation can be easily overlooked as a joke. Only an intensely aware viewer can untangle the hidden structure of the film. The ambiguities inherent in REPO MAN show us the effects of alienation rather then tell us all about it. In REPO MAN many messages about alienation on different levels are ambiguously organized, but the ambiguities follow a precise structure. That makes REPO MAN fun to watch. We are not being told a story, we are playing an intriguing game. The idea is to watch for breaks in the rules of conventional movies. We try to determine the structure of the film and in turn, enhance our perception. When we do this, we realize how alienated we can become. REPO MAN reminds us that watching movies is a sophisticated game that mimics the way we look at reality. If we can incorporate the relationship between movies and life into our "new reality", we win.

 

 

Other notes:

 

It's about balancing the need to put a roof over your head and  food in your gut with the need to remain an individual.This is  the kind of movie that baffles Hollywood, because it isn't  made from any known formula and doesn't follow the rules.Repo Man is filled with themes of anti-consumerism and the American Dream. All food brands are generic (my favorite is the can that is just labeled “food”), which seems to be making fun of  our obsession for getting “the best name brand” of certain  products. This is also displayed in a scene where Otto's

friend sings the theme from a 7-Up commercial (“America's  drinking 7-Up, and it sure seems right”). Are we becoming  commodities? Repo Man seems to think so, since three of the characters are named Miller, Bud, and Lite.

 

The Chevy Malibu (Chevy is an American car and Malibu is a beautiful beach that could represent some sort of paradise) represents the American Dream. The car is tainted green, which is a color often used to represent something that is corrupt or a fallacy. Everyone is looking for this car, because it's worth the most money (Bud even talks about retiring after he finds it, and letting everybody else do the work). When the trunk is opened, the person who sees the contents is destroyed. This seems to be saying that the pursuit of the

American Dream is a quest that will only lead to eventual destruction.

 

There's a scene where a punk guy and a punk girl are sitting in their car, and the guy begins to tell the girl about how he's ready to settle down, have a child, live in a house, etc. However, the guy doesn't mention these things because he wants them; he's doing it because it's what “everybody does." It's part of the American Dream. Later, when the same guy takes a bullet and is dying, he blames society for what he has become. The standards of the American Dream were set too high, so this guy was forced into a life of crime.  o does Cox. Taking its cue from songs on the (excellent)  oundtrack like Black Flag’s “TV Party” and Suicidal  endencies’ “Institutionalized,” Repo Man suggests that our

weird dumb world is a product of too much homogenization; a running joke has everybody eating and drinking out of cans and tins dully labeled “drink” or “beer” or “food.” Walking it like he talks it, the fun of Repo Man is in how it deliberately flouts film conventions, concocting a world  hat’s strange and irreverent but still looks and feels a lot like our own. Its snarky attitude made it cult classic in 1984, but it endures because few movies since have made blaming society look like so much fun. But Repo Man isn't about cars -- it's about freedom versus the brainwashing of consumerism and religion... which is just  another kind of consumerism. Repo Man is full of consumer items so generic that their labels read simply "FOOD" and "DRINK," the effect of which is that you become even more aware of how bombarded we are by brand names.